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Content Marketing - Editor cum Copywriting (Mandarin)

Kuala Lumpur, Malaysia

As a Content Marketer, you are accountable for the success of your content strategy. You are in charge to strategize, create, implement and optimize the content for your assigned product.

Job Description

    Your task includes:

  • Develop traffic driving and sales converting content strategy through in-depth competitor analysis and target audience study.

  • Produce interesting, well-researched content to drive traffic, engage and convert target customers, and improve shared content across social media channels; content include blog posts, emails, website copy, eBooks, guide, case studies, videos, presentations, speeches, and other content as needed.

  • Maintaining the company web ranking while implementing SEO best practices.

  • Conduct market research and trend spotting that fuels content creation.

  • Continuously measure, report and improve content performance, leveraging Google Analytics and social media analytics tools.

  • Optimise delivery strategy for each piece, repeatedly test various tools, content formats, and distribution channels with various target audience segments.

  • Implement new tools and processes for effective content management.

The Plus Points

  • We value results, i.e. we reward based on performance, not experience.

  • You will be supported by designers on product graphic and video.

  • You will be able to access to our database and tools of content, templates and graphics.

Job Requirements

  • Data-driven and highly analytical: GA, FB analytics etc.

  • Great project management and time management skills.

  • Excellent interpersonal skills and communication skills.

  • Excellent written and verbal communication, both in Mandarin & English.

  • Candidates fluent in Mandarin required as the role requires candidates to deal with Mandarin speaking clients.

  • Basic Microsoft Office skills (excel, ppt, words).

  • Being highly versatile is a plus point.

  • 2-3 years experience in content management and/or social media management.

  • 4 full time positions available in KL & Penang.

Company Profile

Wealth Mastery Academy (WMA) is an organisation that committed in empowering business community with the right financial education, knowledge and proven skills to attain financial freedom. Over the years, WMA has coached thousand of professionals within the region and guided them with powerful knowledge and strategies towards achieving their financial goals. WMA will continue to grow and remain committed with our aim to assist professionals towards succeeding in their profession.